Femcy (acquired by coto)

At Femcy, we believe that womxn can live every single day of their life to the fullest potential. No more “PMS days”, days without focus or energy, no more days lost to pain and cramps. Womxn fulfill multiple responsibilities, often despite suffering from a poor quality of life due to underlying menstrual and reproductive issues. Because these symptoms are so normalized socially and there is underlying shame in speaking about these taboo topics, many people don’t realize that their symptoms need attention. There’s more. Scientific evidence shows that almost every function of the female body is tied to the menstrual cycle. From energy, mood and focus, to weight gain, digestion, injury and pain tolerance, most aspects of a menstruator’s life are tied to hormones. Understanding their rhythms and modifying lifestyle habits like diet, exercise routines and mental wellness practices to ensure balanced, normal hormones can be a difficult ask for today's busy menstruator. Not to mention, these hormones ebb and flow in complicated flows that change through the month - needing constant changes to nutrition and lifestyle to effectively manage symptoms like PMS and cramps, as well as more complicated conditions like PCOS and endometriosis. Through targeted, personalized wellness guidance on nutrition, exercise, sleep, mind-body wellness, Femcy offers a digital solution for Asian womxn to improve their menstrual health from the convenience of their smartphone.