Filli&Me

Born from the heart of parenthood, Filli&Me is making the transition from home to school a comforting and joyful experience for young children. Founded by Shikha and Vishal, parents who understand the emotions tied to a child’s first steps into the world, Filli&Me crafts school bags with a difference. Our HugBags are more than bags—they’re companions that offer comfort, security, and a sense of home for children from ages 2 to 8. Every HugBag is meticulously designed to support the growing needs of little adventurers. With ergonomically designed, lightweight harnesses, our bags fit snugly like a warm hug, reducing strain on young shoulders and allowing children to move freely and confidently. Surprise pockets, accompanying stick-on Grippies, and playful designs invite children to express their individuality, making every school day feel like an adventure. And, we bring it alive through Filli, our friendly and wise Indian ginger cat mascot, who brings joy, comfort, and creativity into each child's day, making their first journeys into the world a little more fun. Explore the Filli&Me world of HugBags—a companion for every milestone, crafted with love and designed to grow alongside your child.