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Firsthand has built the first AI-powered Brand Agent platform, transforming the way marketers and publishers engage consumers through their own AI agents, anywhere online. Operating across both owned properties and paid media, Brand Agents make a company’s expertise accessible in real time, dynamically adapting to consumers’ interests and guiding them toward the information they need to take action. Core to the Firsthand Brand Agent Platform™ is Lakebed™, Firsthand’s AI-first data and knowledge rights management system that ensures companies retain full ownership and control of their expertise. Firsthand is led by Jon Heller, Michael Rubenstein, and Wei Wei, whose previous ventures helped build the foundations of modern digital advertising. Backed by Radical Ventures, FirstMark Capital, Aperiam Ventures, and Crossbeam Venture Partners, Firsthand is now pioneering the next evolution of AI-driven consumer engagement. Firsthand is headquartered in NYC, with team members working together in-office three days a week.

Company Details

Employees
38
Founded
-
Address
1450 Broadway, New York,ny 11106,united States
Industry
Technology, Information And Internet
HQ
New York, NY
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Exclusive: Firsthand raises $26M for brand agents - Axios

Exclusive: Firsthand raises $26M for brand agents Axios

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Meet The AI Startup Founded By Ad Tech Vets That Wants To Replace Ads With ‘Adaptive Experiences’ AdExchanger

Michael Rubenstein on why publishers must lean into AI as a new media channel - The Drum

Michael Rubenstein on why publishers must lean into AI as a new media channel The Drum

Firsthand Raises $26 Million in Series A - The SaaS News

Firsthand Raises $26 Million in Series A The SaaS News

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The next big business metric? Your AI footprint. Fast Company

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The Future of Marketing: How AI Agents Can Enhance Customer Journeys in Retail NVIDIA Blog

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Why publishers should shift to selling agents, not ads Digiday

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Melania Trump wants you to use AI to solve your community issues: 'I've seen firsthand the promise of this powerful technology' Fortune

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Firsthand Raises $26M in Series A Funding FinSMEs

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Firsthand Emerges from Stealth to Build the AI Agent Platform for Brands and Publishers PR Newswire

AI brand agent platform Firsthand nets $26m series A - Tech in Asia

AI brand agent platform Firsthand nets $26m series A Tech in Asia

Meda and kama.ai announce ‘FirstHAND’, an ‘augmented human-in-the-loop’, AI orchestration platform created to help organisations share high trust knowledge and expertise reliably to reduce inefficiencies and inconsistencies in the delivery of products and - GlobeNewswire

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StudyFetch AI Review - Tried and Tested Firsthand mspoweruser.com

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Operation Sindoor: The Historic 100 Hours Reconstructed Using AI Techovedas

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Raena AI Review: My Firsthand Experience With the App mspoweruser.com

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