FirstWord Media

We are FirstWord Media, content marketing experts based in London. To make a real impact with their content, companies need words but also top-notch journalism and best-practice storytelling. Whether you’re looking for quality content at scale or a strategy to drive the debate around your industry, we’ve got you covered. Our team has long experience, gleaned from the most respected media sources - including The Financial Times, Ogilvy, BBC and The Daily Telegraph – and bring a newsroom mentality to everything we do. At FirstWord we know how to create exceptional editorial that resonates and understand where your audience lives. From the right platforms to the best distribution strategies, FirstWord knows how to get your content seen and shared. In short, we turn marketing goals into powerful editorial content and deliver it to the right readers on your platforms. We partner with some of the world’s biggest brands on long-term projects, positioning them as thought leaders in their industries. We also deliver shorter, more focused campaigns, offering the editorial expertise and strategic insight to hit marketing topics with precision and the right frequency. We’re passionate about what we do - learning about our clients’ businesses and telling the stories audiences truly care about. FirstWord was founded by Adrian Michaels, former Financial Times correspondent and head of commercial content at The Daily Telegraph. He is joined by Ross Cathcart, an industry expert with a background in journalism and a deep understanding of content strategy, operations, and execution. 👇 Follow us @FirstWordLondon 📧 Contact us at info@firstword.co.uk