Follow.Us/Startups

follow.us/startups is an initiative to showcase various startups and their regular updates under a single umbrella making it easier for various stakeholders to follow. Startup world is forever evolving, and there are many updates that startups want to share with their customers, investors, partners, media and potential candidates. Updating everything on your website is not possible, and email newsletters have limited open rates. follow.us/startups will help companies keep all their latest updates in a single place making it easier for anyone to share and follow them. Each startup will have Channel on follow.us/startups which will showcase the profile of the startup, a video interview of the founder, updates around product launches, new initiatives, market expansion, new clients, open positions etc. Founders would be interviewed regularly on how their startup is evolving, pivoting. What is the objective of the founder interview? A short 15 min founder interview is the best way to know everything about the startup quickly. Instead of looking at presentations or websites, founder interview gives a first-hand feel of the people, product and market. Will follow.us/startups promote this initiative? Yes, follow.us/startups will promote this initiative with large enterprise customers, investors, tech giants and various other companies, so that they can know more about what the showcased startups are doing. follow.us/startups will also be forming specific industry cohorts like follow.us/startups/fintech, and do events, virtual meetups, pitch sessions etc. How can startups add updates to their Channels? Each startup will have the complete admin rights of their own Channel to add all kinds of updates to it. They can also get the help of follow.us team for publishing these updates. For video interviews of founders, please drop us a note to Ankita Pahwa on ankita.pahwa@follow.us.