FRAGILE is the Milan-based studio of corporate identity and design of Mario Trimarchi and Frida Doveil, dedicated on making the identities of companies visible through the design of logos, identity systems, graphic alphabets, packaging, displays, aesthetics of materials, interiors and products.
Founded in 1999 by Mario Trimarchi to give an Italian interpretation to the communication of corporate values, FRAGILE studio assisted companies and institutions in choices of strategic positioning and the definition of concepts of force and future potential, to then be narrated thanks to a complete design approach.
For over twenty years studio FRAGILE has been the reference for the design of for the design of unique and innovative logos and identity systems (Banca Intesa, Cariparma, Poltrona Frau, Poste Italiane), complete communication systems for excellent exponents of Made in Italy (Alessi, Alias, Artemide Architectural, Ceramica Flaminia, Macef Fiera Milano, Methis, Olivetti, Piazza Sempione), retail communication projects (Coop Italia, Trony, Moevenpick), installations and/or graphics for major exhibitions (the 10th Venice Architecture Biennale, Fabrica, Il Rinascimento), publications (Ville Giardini) and design products.
FRAGILE believed in corporate biodiversity, that means the use of design to narrate a world made of differences, even within the most homogeneous markets.
FRAGILE believed in the concept of caring for corporate identity, that is, designing coherent systems in progress that can adapt, over time, to technological, economic and lifestyle changes.
FRAGILE believed in design ethics, which means to communicate real values and qualities, to construct responsible, long-term relationships between companies and all of us.
Company Details
- Employees
- 2
- Founded
- -
- Address
- Via Ariosto 28, Milan,20145,italy
- in****@****sign.it
- Industry
- Design Services
- NAICS
-
Specialized Design ServicesIndustrial Design ServicesOther Specialized Design Services
- Website
- fragile.eu
- Keywords
- Corporate identity, Graphics, Visual Communication, Packaging, Product design, Interior design.
- HQ
- Milan
Fragile Design Studio Questions
Fragile Design Studio's website is fragile.eu
Fragile Design Studio's LinkedIn profile is https://it.linkedin.com/company/fragile
Fragile Design Studio has
2 employees.
View email and phone details for 2
employees at Fragile Design Studio.
Fragile Design Studio's industry is
Design Services
Fragile Design Studio's top competitors are
Archiol - Design Competitions,
Alessi Design + Build,
Dk Design Studio,
Eliana Lorena Milano,
Sapiens Design Studio,
Xylo Design,
Disè,
Visualmade,
Nove.3 Design Studio,
Impronta.
Fragile Design Studio's support email address is info@fragiledesign.it
Fragile Design Studio's categories are Design Services
Fragile Design Studio's founding year is 1999
