Fusion Licensing, Inc.

FUSION Licensing is an innovative business development consulting firm and full-service brand licensing agency specializing in building long-term strategic licensing programs. FUSION covers all traditional licensing product categories as well high value brand extensions into business areas that do not commonly utilize the licensing business model. FUSION’s methodology includes a proprietary Brand DNA™ Analysis used to define Core Brand Attributes and their possible relevance to new categories and business areas. This approach has enabled FUSION to deliver breakthrough results for clients. FUSION offers a comprehensive range of brand licensing related services including sales, licensee management, creative services, research, and retail business development. FUSION Licensing… harnessing the power of brands.