Generation Lending Inc.

Honestly, we need another mortgage company like we need a hole in the head. We completely get it and think this industry is way too saturated as it is. That statement is 100% true if we started a mortgage company like 99% of the ones out there now. The company where managers are yelling at their loan officers to get another "lock". The company that values maximizing profits over customer service. The lenders out there that bait and switch their clients with zero remorse. The LAST thing we need is another one of those mortgage companies. Our founder has worked for huge multi billion dollar mortgage lenders to the Mom and Pop broker shops. He has seen it all in this industry. The bottom line is, we love doing mortgages. We absolutely love helping someone save a ton of money, pay off debt, or get their dream home! The problem is most lenders out there don't put the client first. They may say they do but we bet they are prioritizing their bottom line over getting the client the best deal possible. OUR WHY - There are two missions we have with Generation Lending. To create fans, who will tell their family, friends, and coworkers about us and to give our employees a place they absolutely love coming into to work everyday. We want to give our clients the best pricing the industry has to offer and the best service they have ever had. We know we can check both of those boxes now. Most people hate their jobs and we desperately want to do something about that. We strive to create the best work environment they have ever had.