GoSmart Digital Solutions

After 6 years in the field of digital marketing, here is the experience I have gained, which has allowed me to launch my company two years ago : · Strategic recommendations and tailor-made digital Acquisition & retention strategies for major B2B, B2C et Ecommerce brands (Leonidas, Trafic, Orange, WWF, Mediamarkt, Medimarket, Mega Energie, Maniet Luxus, MeDirect, HAVAS Media Group, Keytrade Bank, Royco, Aïki, Devos Lemmens,...). Through this experience, I developed sharp, tailored strategies for SMEs that need hands-on support to scale. · Advice on a company's overall digital marketing strategy to grow the business (branding, website, conversion rate, visual communication,...). Quickly reading and understanding a business's needs and translating these into a digital strategy to meet them. · Campaigns implementation/management, implementation of automated solutions (scripts, rules, smart solutions using machine learning, notifications, ...), quality monitoring with customers spending over 1M euros a year on media budgets. · Specialized in performance marketing thanks to traffic acquisition and conversion optimization from visitors to customers. · Advanced Analysis to identify optimizations & business opportunities (what is happening, how is happening, why is happening, what should we do...) through understanding the global digital marketing ecosystem (SEO/Analytics/Advertising) · Analytics implementation & dashboards · Digital Marketing trends monitoring and test of the latest innovations/products Advanced expertise in: Search (Google Ads & Bing Ads), Google Performance Max (shopping), Display & Responsive Display, Remarketing & Dynamic Remarketing, YouTube Ads, Gmail Ads, META Ads, Tiktok Ads, Snapchat Ads, Waze Ads, Pinterest Ads, Linkedin Ads, Amazon Ads, Reddit Ads, Google Analytics & DataStudio.