Graphic Potential

I'm a freelance art director and brand designer who partners with different agencies, strategy partners, writers and developers to help small to medium sized businesses identify what makes them unique. With this insight we create brand strategy and visual identity implemented across various communication channels including web, social media and print. The outcome is that they stand out from their competitors and reach the pinnacle of their goals; a fresh and creative solution based on smart insight and bold design, balancing the logical and the beautiful.