Grey Nomad Awards - Mature-age Visitor Economy Excellence

Grey Nomad Awards recognise Australian LGA's, organisations, businesses and events that provide outstanding experiences to mature-aged travelers. The Awards encourage positive aging through supporting and promoting soft adventure and social inclusion. Typically, Grey Nomads are not interested in staying in caravan parks and camping grounds with all the bells and whistles - tennis courts, children’s playgrounds and swanky guest lounges are not necessary to win a Grey Nomad Award Caravan or Campsite category. Rather, the Awards focus on the things that mature-age, long-journey travellers want: well-kept amenities, cleanliness, good value, great customer service, easy booking, thoughtful extras, spacious sites and the chance to socialise and learn. The towns and destinations that gain the appreciation of Grey Nomads recognise and plan for this group’s specific needs – things like places to park big rigs, easy access to shops and services, good-value places to stay, dog-friendly environments and services, reliable mobile reception, and accurate destination information to make planning a breeze. Attractions, tours, festivals and volunteer programs that cater to the needs of Grey Nomads also get a big tick of approval, so the Awards have categories that these organisations can enter also.