GRO-CONNECT.COM

Facts everyone should be aware of: Food waste in the US consumes 21% of all freshwater, 19% of all fertilizer, 18% of cropland and 21% of landfill volume. Retailers throw away 40+ billion pounds of food annually, equivalent to 10% of the total food supply at the retail level. This problem is most pronounced in fresh produce, which consistently sees 12% losses. GRO-CONNECT.COM has been able to demonstrate 25% food waste reduction with initial customers, which at scale could have massive environmental impacts. Additionally, GRO-CONNECT.COM can enable retailers to make better margins on fresh food, it should become more available and affordable to consumers. (https://www.nrdc.org/sites/default/files/wasted-food-IP.pdf)