Habit Design®

Habit Design is the first habit coaching company to receive a prestigious SBIR Fast Track research grant ($2M) from the National Institutes of Health. As a result of this research, our team made a significant clinical breakthrough in the prevention and treatment of chronic disease: we can now accelerate the creation of new, healthy habits (e.g., exercise, nutrition, medication adherence, et al.) to become unconscious, automatic in just 6 days (11-times faster than the prior clinical standard of 66-88+ days) and last as long as a year. Delivered as a daily SMS-based coaching service supported by real clinical psychologists and scientists, our clinical trial resolved 33% more cases of cardiometabolic syndrome (affecting 90% of adults) than traditional health coaching, saving $3,420 per patient per year: a breakthrough for which we received the "Innovation of the Year" award from the American College of Cardiologists. Over 100,000 people have created over 1 million new healthy habits thus far with Habit Design.