We make header bidding simple – instead of running exchange partners through a waterfall in order to sell an impression, publishers surface the impression to all sources of demand simultaneously. The highest bidder wins and then signals to the publisher ad server that an ad has been sold. We think header bidding is a significant advancement to the ways in which programmatic auctions are run, providing both the buy and sell sides with value.
This is the value unlocked by the header tag bidder both as a driver of programmatic demand, and as a solution that allows for the effortless plug-in of additional third-party header bidding providers.
Company Details
- Founded
- -
- Address
- 20 W 22nd St. Suite 1101, New York,ny 10010,united States
- Industry
- Technology, Information And Internet
- Website
- http://headertag.com
- Keywords
- Strovolos.
- HQ
- New York, NY
Headertag Questions
Headertag's website is http://headertag.com
Headertag's LinkedIn profile is https://www.linkedin.com/company/headertag
Headertag's industry is
Technology, Information and Internet
Headertag's top competitors are
Nstream,
M9 Inc,
Avid Ad Server,
Full Fill Tv,
Adspeed.com Adserver,
Adtize Ad Server,
Oohpub,
Oak Barrel Media, Llc,
Digitiwise,
Lite Ad Server.
Headertag's categories are Technology, Information and Internet
Headertag's founding year is 2001
