B15

B15 is a consulting company dedicated to make your strategy work by taking a human-centered approach (www.b15.be) Even the best strategies often fail during execution. People at all levels struggle to focus on the right priorities, don’t behave in line with the strategic objectives, and simply do not engage with the vision of the CEO. It does not have to be that way. What if you could lead an organization where plans and decisions are executed; where people take the risk to innovate; where teams work together spontaneously, no silo-mentality. What if you could create an organization where people are proud to be part of? We believe that values, beliefs and emotions have a proven impact on human motivation and thus influence our focus, decisions and actions. Yet these elements are often neglected in the professional world, thereby dehumanizing strategies and organizations. No business strategy can afford to neglect emotional and psychological factors, because all strategies ultimately deal with people. B15 partners with organizations to: • develop inspiring leaders who creating commitment from within the organization • build future-proof organizations based on efficiency, values, trust and fun • shift culture and embed new mindsets and behaviours • make people collaborate spontaneously across teams • make a team act as ‘ONE team’ B15 offers an unconventional approach on how to humanize your strategy and make it really work. We go beyond fixing symptoms or introducing expensive short-term technical solutions. We focus on the visible technical elements such as structure, governance, process and tools. Simultaneously, B15 taps into the world of values, beliefs, emotions and hidden underlying motivational forces which influence individual and collective behavior. It is this winning combination that makes sure company strategies will succeed. Contact: contact@B15.be