The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns. The trade group fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. In affiliation with the IAB Tech Lab, IAB develops technical standards and solutions. IAB is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the trade association advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. Founded in 1996, IAB is headquartered in New York City.
Company Details
- Employees
- 724
- Founded
- -
- Address
- 116 E. 27th St., New York,new York 10016,united States
- Phone
- (212)380-4700
- in****@****iab.com
- Industry
- Advertising Services
- NAICS
-
Marketing Consulting Services
- Website
- iab.com
- Keywords
- Making Measurement Make Sense, Mobile Marketing Center of Excellence, Building Brands Online, Supply Chain Simplification, Protecting Privacy, Interactive Advertising, Data Demystification, Online Advertising, State Privacy Laws, Retail Media, Measurement, Connected Commerce, Digital Media, Responsible Media.
- HQ
- New York, New York
Iab Questions
Iab's helpline number is (212)380-4700
Iab's website is iab.com
Iab's LinkedIn profile is https://www.linkedin.com/company/iab
Iab has
724 employees.
View email and phone details for 724
employees at Iab.
Iab's industry is
Advertising Services
Iab's top competitors are
Iab México,
Iab Europe,
Iab Italia,
Iab Tech Lab,
Google,
Mma Global,
Iab Uk,
Iab Spain,
Iab Brasil,
Iab Hong Kong.
Iab's support email address is info@iab.com
Iab's categories are Advertising Services
Iab's founding year is 1996
