IFDM

With its paper edition and digital portal, IFDM is an innovative information and business platform which stands as a forum and reference point for professionals operating in the world of design. An authoritative publication for trade operators, every year it is distributed at over 35 trade fair events and during an approximate number of 20 B2B events worldwide. In fact the magazine sets out to recount the excellence of luxury furniture and design, wherever professionals meet. Novelties and projects, interviews with key players and detailed articles on companies playing a leading role on the international scene enhance the contents of the publication and of IFDM.it: a complete system for channelling major furnishing trends. The communicative function of the magazine, with its eye-catching format and clear graphic design, is further amplified by the choice to publish each edition in two languages, in order to further reinforce its pronounced international vocation. The international nature of the publication emerges clearly from its widespread distribution on strategic markets, primarily explored by IFDM through trade fair channels, aimed at reporting and stimulating new business opportunities for companies. Contacts with a specialized target - architects, designers, buyers and contractors, manufacturing companies, retailers and distributors - are also established through IFDM’s participation as a media partner in international missions organized by trade associations such as ICE and FederlegnoArredo, and through postal distribution to a select database of 30,000 profiles. Another important initiative is that of the “Room Service”activity implemented in the most prestigious hotels of the world’s most economically powerful capitals.