iGX

Where Innovation Takes Centre Stage to Capture and Retain the Next Generation of Player Created by the iGaming industry, tailored for marketing leaders with a relentless focus on what truly matters. Only at the iGX conference you will have the unique opportunity to openly benchmark your strategies and capabilities for positive player acquisition and retention with iGaming operators leading the way. Learn from and network with a multitude of CMOs and marketing leaders from top iGaming operators, as they openly share their practical insights on: • Unlocking Omnichannel Success: Discover strategies for gathering player data to customise epic marketing campaigns across channels that captivate and retain your gaming enthusiasts • Mastering Traffic Acquisition Costs: Strategically allocate marketing budget to maximise ROI in a world with constant new game releases • Elevating Segmentation with AI & ML: Implement artificial intelligence and machine learning to unveil player insights and deliver personalised marketing campaigns at scale • Cracking the Player Retention Code: Embed a central data platform to track player journeys, identify gaps, and boost player retention • Transform Responsible Gambling: Safeguard players with a digital strategy that uses insights into their behaviour to provide a safer gaming experience