INSTAMAKEOVER COSMETICS / IMC

IMC Cosmetics is a clean, color cosmetics brand that was founded by makeup artist Shivani Malik. This brand is specifically tailored to cater to the makeup-loving community that finds inspiration, individuality, and a means of self-expression through the art of makeup. Shivani's passion for makeup traces back to her early days as a makeup artist in Los Angeles, California, where she honed her skills at department store beauty counters. IMC Cosmetics was born out of Shivani's desire to provide makeup enthusiasts with a platform to express themselves creatively. The brand offers a diverse range of high-performance makeup essentials, which have been remastered to provide a bold and versatile palette for all makeup artists and enthusiasts alike. These products are designed to empower individuals to explore their artistic side through makeup. In essence, IMC Cosmetics stands as a brand that not only enhances beauty but also serves as a canvas for artistic self-expression. Their commitment to clean cosmetics underscores their dedication to using safe and non-toxic ingredients, addressing the concerns of today's discerning consumers.