Impulse Screen Media

Founded in 2013 in Sydney, Impulse Screen Media (ISM) is a technology company delivering cross screen marketing opportunities for brands. In 2020 ISM acquired inc Digital Media to become a full service digital agency and in 2021 ISM merged with the Merchantwise Group to create a leading brand partnerships agency. ISM built a unique technology platform that captured and extracts real-time data from television broadcasts, allowing brands and agencies to optimize digital media buying in real-time. ISM is integrated with all major Demand Side Platforms (DSPs) enabling TV synced ads across display, video, social and mobile. The company also offers a Television Analytics solution which leverages its proprietary Automatic Content Recognition (ACR) platform. ISM has operations across Australia and Asia. This technology is now a proprietary platform of the Merchantwise Group.