Impulse PR

Impulse is a public relations and communications agency that exists to elevate the furniture, lighting, and accessories industry. Founded by Tanja Demmerath in 2002, the Berlin-based firm advocates for talented European designers and brands and is driven by the conviction that exceptional design enriches lives and well-being. With an unwavering commitment to quality, Impulse crafts powerful PR strategies and innovative concepts that always begin at the human level, and end with meticulous execution. Combining creative flair with 20 years of business acumen and an extensive media network across Europe, Impulse employs a comprehensive approach that integrates storytelling, branding, and experiential marketing to enhance brand positioning.