Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Volvo, Amazon, Constellation Brands, Merck, Domino's, and T-Mobile.
Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 10,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.
Company Details
- Employees
- 3.24K
- Founded
- -
- Address
- 100 West 33rd, 4th Floor,united States
- Phone
- (212) 605-7000
- er****@****ive.com
- Industry
- Advertising Services
- NAICS
-
Marketing Consulting Services
- Website
- initiative.com
- Keywords
- Media Services, Communications Planning, Interactive, Digital, Market Research, Consulting, Sports & Entertainment, Cultural Communications, Client Advice, Communications Design, Social, Mobile, Partnerships, Search, Innovation, Analytics, Branding.
- HQ
- New York, NY
Initiative Questions
Initiative's helpline number is (212) 605-7000
Initiative's website is initiative.com
Initiative's LinkedIn profile is https://www.linkedin.com/company/initiative
Initiative has
3.24K employees.
View email and phone details for 3.24K
employees at Initiative.
Initiative's industry is
Advertising Services
Initiative's top competitors are
Um Worldwide,
Dentsu,
Mindshare,
Groupm,
Omnicom Media Group,
Phd,
Kinesso,
Interpublic Group (Ipg),
Ipg Mediabrands,
Publicis Groupe.
Initiative's support email address is erin.flaxman@us.initiative.com
Initiative's categories are Advertising Services
Initiative's founding year is 1970
