INS is a cultural innovation platform under Hero Group, which also includes Hero Esports and Hero Games (Black Myth: Wukong).
INS specializes in commercial real estate and offline user experiences across entertainment, nightlife, and youth culture. With projects in Shanghai, Shenzhen, Chengdu, and Xi’an, INS is expanding its model to key cultural districts across China and internationally.
The flagship complex, INS Land Shanghai, is located in the heart of Fuxing Park. Spanning seven stories and over 20,000 square meters, it houses more than 20 interconnected venues, including clubs, restaurants, and live performance spaces.
INS also produces large-scale music festivals and cultural events, bridging global IPs with Chinese audiences while incubating original festival brands.
By integrating Hero Group’s strengths in digital ecosystems, cultural production, and community engagement, INS is building the next generation cultural hub where esports, nightlife, music, and immersive storytelling converge.
Company Details
- Employees
- 5
- Address
- 45 Nanchang Road, Shanghai,china
- Industry
- Technology, Information And Internet
- Website
- https://ins.hero.com/home
- Keywords
- Overworld Audio.
- HQ
- Shanghai
Ins Land Questions
Ins Land's website is https://ins.hero.com/home
Ins Land's LinkedIn profile is https://cn.linkedin.com/company/ins-land
Ins Land has
5 employees.
View email and phone details for 5
employees at Ins Land.
Ins Land's industry is
Technology, Information and Internet
Ins Land's top competitors are
Overworld Audio,
Tomorrowland,
Amplify People,
Hero Esports,
Acewood,
Yo Suzy,
Electric Lady Studios, Llc,
Pano Art&tech,
Leadingage California,
Gk+a Architects, Pc.
Ins Land's categories are Technology, Information and Internet
