Insight 101 Brand Strategy Consultancy

Delivering Transformational change through consumer centric interventions and insight capabilities Insight 101 is the result of over 20 years’ experience in consumer insight and innovation across a wide range of industries. Its mission – to bring the consumer into the commercial conversation and to develop a culture where consumer behaviour & opinion matters. Whether big or small, agency or client-side, we cater to your needs – HARNESS - Bringing the target consumer to life to bring clarity & commercial focus LEVERAGE - Leveraging current data and insight sources to deliver consumer powered stories TRANSFORM - Building & embedding in-house consumer focussed capabilities ENGAGE – Driving collective understanding & behaviours towards a consumer centric culture BUILD – Delivering training & development of insight capabilities – skills, programs, metrics INJECT – Fresh insight to deliver up-to-the-minute consumer & trend understanding Delivering insight capability to enable better informed, consumer driven decisions