Founded in 2001, was for the first three issues, a sister magazine to London style magazine ”Dazed & Confused”, but since 2002 has been independently published. Twelve years later the magazine has become a global brand with editions in the UK, the USA, France, Germany, Dubai, Japan, Italy, Australia, Scandinavia, Belgium, Morocco, China, Russia and Switzerland
The magazine’s tagline is ”Man In Motion”. Whether it is on land, in the air or at sea, the magazine shoots the latest concept and production vehicles, interviews the people who inspire us – actors, artists, designers, entrepreneurs – and features reportage from around the world.
As the name suggests, the magazine finds itself at the intersection of car culture, popular culture, progressive design and fashion, providing our readers with a clear map to navigate the road ahead. But more importantly, we see the magazine as a continuing dialogue between ourselves, our readers and our subjects. We’re not just reporting on the world, we’re also helping to create ideas to make the road ahead a better place to be.
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