InTransit is a brand strategy consultancy that helps companies create access to the full potential of the longevity economy—the growing market power of people aged 50 and up.
We partner with CMOs, brand leaders, and innovation teams to reshape outdated marketing playbooks and build resilient, generation-spanning strategies that reflect today’s and tomorrow’s real consumers.
The 50+ consumer is one of the most overlooked powerhouses in the marketplace. By 2030, they will control 70% of all disposable income and drive growth across wellness, tech, travel, retail, entertainment, and finance. Yet most marketing still treats them like they don't exist—or worse, like they've stopped evolving. We help brands change that.
We believe the most powerful brands don’t target age—they connect across life stages. We help you shift from fragmented, youth-centric tactics to inclusive, intergenerational positioning that fuels relevance, resonance, and revenue.
We get under the hood of your brand. We ask the hard questions. We bring receipts—and research. And we never settle for "how it's always been done."
Grounded in insight, research, and cultural intelligence, we equip marketing and communication teams to understand the modern 50+ mindset—aspirational, curious, tech-savvy, wellness-driven, and leading the way for younger generations.
We help our clients:
Reframe messaging to speak across generations without losing edge
Rethink brand positioning for a longer, more dynamic consumer lifecycle
Design experiences that include—rather than exclude—older audiences
Build internal tolerance (and excitement) for change as demographics shift
Founded by brand strategist Karen Attyah, InTransit is grounded in empathy, driven by insight, and unapologetically bold. Our work bridges gaps—not just in generations, but in imagination.
Because age-inclusive doesn’t mean outdated—it means expansive. The brands that build with longevity in mind? They don’t just survive change; they lead it.
Company Details
- Employees
- 5
- Founded
- -
- Industry
- Marketing Services
- NAICS
-
Advertising, Public Relations, and Related ServicesAdvertising AgenciesMedia Buying AgenciesMedia RepresentativesOutdoor AdvertisingDirect Mail AdvertisingAdvertising Material Distribution ServicesOther Services Related to Advertising
- Website
- http://www.intransit-co.com
Intransit Questions
Intransit's website is http://www.intransit-co.com
Intransit's LinkedIn profile is https://www.linkedin.com/company/intransitstrategy
Intransit has
5 employees.
View email and phone details for 5
employees at Intransit.
Intransit's industry is
Marketing Services
Intransit's top competitors are
Open Space Talent,
Silver Lining Entertainment,
Replatform,
Sunrise Surf Academy,
In Transit,
The Vibe Shift Group,
Donor Services Laboratory,
Jaes,
In Transit De Centroamérica, S.a.,
Lu Labs.
Intransit's categories are Marketing Services
Intransit's founding year is 2022
