iT Jeans Inc

Based in Los Angeles, !iT JEANS has established itself as the young contemporary denim lifestyle brand, incorporating the original visions that have stemmed from this city. Exuding the Los Angeles culture and inspired by the many facets of this dynamic and alluring city, !iT JEANS consistently offers key styles in the collection that is within reach for people. CEO Kimmy Song, launched !iT JEANS in 2003 and has lead her team to provide the best quality, fit, and style in denim. Originally known for the famous five fits for women, she understood that each person was an individual with specific needs and that this niche in the market was unfulfilled. The girls' line was launched in 2003, and the men and boys followed in 2005. !iT JEANS is available across the U.S. in major stores such as Nordstrom, Macy's, Von Maur, and The Buckle, as well as better boutiques and specialty stores including Fred Segal and E Street Denim. !iT JEANS continues its quest to bring the Los Angeles lifestyle globally is now distributed in North American Europe and Asia. Original vision for the new generation.