IWF SHANGHAI Fitness Expo

IWF SHANGHAI is the most premium fitness event in Asia, set to take place from March 13 to March 16, 2026, in Shanghai. The 2026 edition will cover an 80,000 sqm exhibition area, gathering over 1,000 brands and attracting more than 70,000 buyers. It will feature over 500 exhibitors showcasing advanced fitness and sports equipment, accessories, fitness apparel, nutrition and supplements, club supplies and facilities, smart health products, sports leisure products, as well as the top fitness training, latest products, trends, and styles.