Jack Biss Consulting

Freelance digital strategy director, and senior marketing and fundraising consultant. I have significant experience across charity, sports and major events and e-commerce - in the UK and globally. Prior to going freelance I was Head of Digital & Digital Strategy Director at Open - a London based Strategic & Creative agency. Specialising in digital, I have wide ranging experience across all media channels, all facets of direct response marketing, brand development, and fundraising. I have led departments and teams in-house and at agencies, and worked with senior stakeholders and great people to drive target-beating results for amazing organisations. Most recently this meant helping raise millions of pounds for amazing causes such as Mind, St Mungo's, UNICEF, ICRC, NHS Charities Together and more. I'm available on an hourly basis and for longer term bookings. My areas of expertise are: - Digital strategy, campaign planning, & analysis - Integrated campaign strategy, planning, analysis & optimisation I have a range of experience across both traditional media (Print, TV, OOH, Radio, PR, Mail) and digital media (Social, Display, Native, Email Marketing) - Fundraising (Individual giving, events, community, legacy, lottery) - Audience insight and persona development - Business analysis - E-commerce & direct response marketing - Brand development & management - New product development - PPC advertising & SEO (Planning, media buying & campaign management, analysis & optimisation) - Creative development (Briefing through to optimisations) - Digital payment solution development & optimisation (Web, app based, PSMS) - Website & digital product development (UX design, management of development teams, basic front end development & tracking setup - Building a digital ecosystem (ensuring your website and checkout work seamlessly with your CRM, databases, email marketing software, and other third party apps)