JIWON CHOI

JIWONCHOI is a jewelry and fashion accessories brand from Seoul, South Korea. Made in the heart of Seoul, JIWON CHOI emphasizes high-quality materials, transparent processes, as well as a fair trade to retain artisanal craftsmanship in the historical metalsmithing jewelry district of Jong-no, Seoul. Inspired by the love for multi-artistic mediums and fuelled by pop culture and contemporary art and languages, JIWON CHOI emerges as a creative jewelry label.