Joe Spence Innovation

Experienced, energetic and award winning leader, now an independent consultant supporting business growth through innovation, brand and capability. Over 15 years portfolio, innovation and brand leadership experience across FMCG and consultancy including 4 years at innocent drinks, 6 years Diageo and 4 years What If Innovation-Accenture. Experienced in leading direct and cross functional teams, developing brand, portfolio and innovation strategies, creative concept development, consumer, category & customer insight, business plan origination, capability, commercialising innovation through organisations and creating marketing plans for how the product turns up in the world. What gets me out of bed in the morning is fresh thinking, creativity, new ideas, meeting new people, provocative and inspiring points of view.