John Brash

There are business strategists, brand consultants and creatives. JB is the unique combination of the three. Whether you are a private equity firm evaluating distressed property, a governmental body or business owner trying to get a destination on the map, or simply an entrepreneur with a great idea, JB is your personal ideator and sparring partner. The success of JB, a highly influential and successful entrepreneur, lies in the combination of 3 assets: - A unique set of insights obtained from his world-class network of visionaries and business leaders, along with a deep understanding of consumer trends and end-user behaviour – this allows JB to ‘connect the dots’ and identify the winning opportunity. -Unconventional thinking - this enables JB to bring a different and fresh perspective so to maximise the potential of each opportunity. - Vast experience in the industry – this enables JB to quickly translate opportunities into creative and effective solutions that deliver real impact. Currently JB spread his time covering 4 roles across different Brash Group entities: - Special Advisor of JB: personally advising and ideating businesses and individuals on destination and lifestyle brand opportunities, as well as speaking at key industry events. Based out of Monaco. - CEO of BRASH: leading and managing the business both creatively and commercially – services include: innovation, brand strategy and creative content CEO of HOOPER, part of Brash, a creative tech company: developing relevant application of ‘state of the art’ creative tech solutions - Honorary Professor: educating on lifestyle and destination brand realities through modular workshops. Clients: Caudwell : Chelsea Barracks: Great Scotland Yard (London) Burj Khalifa: Downtown Dubai: Zabeel One: (Dubai) One Circular Quay: The Revy: (Sydney) Belgrade Waterfront (Belgrade) Barkli Residencies (Moscow) Amaala: Soudah: Misk (KSA) Embassy One: Pirimal Aranya:(India) Msheireb: Lusail (Qatar) Borgo del Forte (Italy)