Karisma PR

The Karisma PR team has joined forces with Grey Matter Inc. https://www.greymatter.ca. Karisma PR is a leading PR and full-service communications firm that specializes in all aspects marketing and communications. Our proven strategic communication ideologies and innovative grassroots programs deliver your story compellingly and comprehensively. Specializing in health, beauty, wellness, consumer, packaged goods as well as other industries, Karisma is your one-stop-shop for all your communications' needs. More importantly, Karisma is the only form to offer Performance-Based-Compensation so you are guaranteed the best return on your investment. Karisma has served many Fortune clients including Pfizer, Merck, Bayer, Heinz, Novartis, Mitsubishi, Unilever and AstraZeneca. • Plan and evaluate marketing and communications programs and projects for Fortune clients. • Develop close, productive relationships with journalists, bloggers, and product reviewers. • Manage promotional speaker programs with multiple vendors. • Build, coordinate, and direct (team) implementation of third party communications initiatives. • Serve in a lead role to develop, present and execute integrated brand strategy and brand positioning communications programs. • Manage speaker bureau budgets and accruals. • Train and provide strategic advice and direction to company executives and spokespeople for media interviews, presentations, events, and more. • Identify and drive sales opportunities and solutions by building credibility and relationship with contacts and clients. • Prepare, allocate and monitor budgets ensuring fiscal disciplines at all times. • Develop and edit high quality written materials, including media correspondence, bylines, and speaking abstracts. • Act as Lead in managing issues and crisis initiatives. • Develop and implement Thought Leadership projects based on the key issues in the Industry where client profiling is required.