Keep Playing Kids

At Keep Playing Kids (KPK), we believe every child deserves the chance to play. As a nonprofit powered by JAM Sports, our mission is to eliminate barriers to sports participation by providing free programming and sporting equipment to youth who need it most. We collaborate with local organizations to enhance existing sports programs or create new opportunities, ensuring kids from all social and economic backgrounds can stay active, build confidence, and develop lifelong skills. Through our volunteer network, we also offer JAM players the chance to give back as coaches and mentors, fostering a stronger sense of community. Our Impact: - 180 kids actively participating in our programs - 3 current partnerships with Eastview Boys & Girls Club, Central Neighbourhood House, and Crescent Town Club - 100+ pieces of sports equipment donated - 10+ dedicated volunteers making a difference Join us in making play accessible for all! Whether you’re looking to volunteer, donate, or partner, your support helps bring sports to kids who need it most. Get involved today!