KingStore LTD

The Saleh duo began their commercial operation in the food industry in 1983 with a small store in Kafr Kanna in the lower Galilee. From the start, the duo strived to be a leading and change-making brand in the Arab sector’s food industry. In the late 2000s, on the backdrop of an early detection of social and consumption trend changes in the Arab sector, the company developed a strategic plan centered on the vision to establish a nationwide food marketing chain, the first of its kind, that will focus on the Arab sector and provide a full solution that is suitable to the specific needs of the population. Mr. Majdi Ketany, who has been serving as the company’s CEO since mid-2013 (and is not related to the shareholders) was among the pioneers of this strategic plan and still leads its implementation today. This modernization process was expressed by increasing the buying force and by changing the behavioral patterns and consumption habits of the Arab population, including a search for effective and rapid solutions in household management. The Company’s strategy has proven itself and has, in recent years, recorded significant growth, including through opening new branches – as of today, the chain has 23 branches with extensive nationwide reach, and according to its business plan, numerous more branches are expected to open in strategic and attractive locations. Its innovation and leading market status place Kingstore in a comfortable position to benefit, in the coming decade, from the continued growth trend of the Arab sector’s food industry, and particularly from the expected increase in the organized market segment that caters to the sector.