Knick Knack Nook

Knick Knack Nook is a popular fashion accessories brand that brings together exclusive high street designs at affordable prices for the young fashion savvy shopper. The brand was launched in May 2017 by an alumnus of London Business School, and has steadily built a dedicated community of young women across popular social media. Products on the website are launched in capsule collections curated around a specific concept, design, or palette. From boho to vintage, contemporary to traditional, Knick Knack Nook’s themed collections seamlessly tie together all sensibilities—typically taking European high street design aesthetics and making them palatable to Indian taste. The catalogue currently lists products such as earrings, necklaces, rings, sunglasses, bracelets, nose rings, and socks, primarily aimed at young women in India. Our mission is to facilitate expression of the young Indian spirit through vibrant accessories that reflect diversity, versatility, and finesse, thereby inculcating the art of styling and fashion into everyday lifestyle in India.