Known Privacy

Known Privacy gives you transparency and control over your personal data. Important for privacy, it also protects companies against the threat of spear-phishing attacks that use the personal data of employees. That data is getting weaponized for targeted social engineering- taking it off the market mitigates the risk of that happening. The Opt-Out Machine (at https://opt-out.ai) will remove employee (or consumer) personal data from over 300 Data Brokers, and get a copy of their personal data back. That data is put into an identity wallet that leverages decentralized identity technology. Individuals will be able to control how that data is used going forward. They will even be able to monetize their own personal data to earn passive income- this approach is called zero-party data. It disarms automated decision making systems that govern online experiences with the knowledge or consent of end-users.