Hugo van den Bos

Koeweiden Postma distinguishes itself through simple and powerful design. Our philosophy is not based on beauty. Design means honesty and direct communication. That is asking a lot from the people who work for us. Fortunately, thanks to our bureau’s culture of challenge and its way of organizing matters, we still manage to attract the best people; people who are curious, who dare to meet confrontations, but who can also admit to being in the wrong. Since really getting to the core is the most difficult challenge of all. It is, however, also the most surprising, and that’s where the satisfaction lies. In addition to our clients, we also want to continue surprising ourselves.