Le Bon CôTé Des Choses

Le Bon Cote des Choses (BCC) leads grocery professionals towards a better understanding of their competitive positioning thanks to consumption analytics. BCC provides complementary B2C and B2B services. • It gives first a consumer comparative price engine, maintaining a daily product and offer data warehouse from supermarkets, vicinity stores and ecommerce websites. Informations are combined into a Social Shopping List Optimizer (S²LO), a proprietary patented technology, with consumer personal affinities. • Then, BCC monetizes its expertise of Fast Moving Consumer Goods (FMCG) information processing via www.MyBCC.pro. Players sign to a simple annual subscription at BCC's Professional Portal, the intelligence platform in key areas such as price monitoring, shelves survey, price matching simulation, buying intentions…