What is a Demand Generation Agency (DGA)? Legacy marketing agencies place interruptive, mass marketing at the core of their tactics. In the Web 2.0 era, where B2B buyers prefer a web-based self-selection, educational and peer-communication approach, that strategy doesn’t work. Why? Because buyers want to control how they consume information, getting answers from sources they trust. Today’s buyer requires a new marketing approach that leverages a different set of tools. And this means you need a new type of agency.
Follow us on Twitter @LeftBrainDGA
Company Details
- Address
- 3130 Alpine Road,
- Industry
- Advertising Services
- NAICS
-
Marketing Consulting Services
- Website
- leftbraindga.com
- Keywords
- Online B2B marketing, Demand generation, Marketing reporting and analytics, Marketing strategy, Buyer Centricity and Content Marketing.
- HQ
- Portola Valley, CA
Left Brain Dga Questions
Left Brain Dga's website is leftbraindga.com
Left Brain Dga's LinkedIn profile is https://www.linkedin.com/company/left-brain-dga
Left Brain Dga's industry is
Advertising Services
Left Brain Dga's top competitors are
Ca Technologies,
Televerde,
Merkle,
Laborai,
Rubicon Marketing,
Coursera,
Instride.
Left Brain Dga's categories are Advertising Services
