LookUP.eu

LookUP project is an European Commission funded project under COSME to re-discover the value of the sky as a destination, making this universal natural resource a critical asset for the sustainable, digital, and resilient transformation of the tourism sectors (triple transition). Uncovering and re-discovering the vault allows for boosting interconnected ecosystems, operating with natural, cultural, and scientific heritage, embracing the values of ecology, biodiversity protection, reduction of light pollution and responsible energy consumption, strictly linked to astrotourism, bird watching and northern light observation. LookUP aims to increase support for tourism activities based on birding, astronomy and the sky across rural areas, improving skills and capacity, innovation uptake and data management and sharing, for greater resilience and deepening of the green and digital transitions in these areas. The project should ultimately contribute to the empowerment of rural communities, the popularization of science, and the preservation of cultural, environmental, historic, ethnographic, and of biodiversity heritage for sustainable development in Europe.