Loop Swim

Loop Swim is an innovation-driven company responding to the waste generated by design, manufacturing and post-consumer stages of fashion. Founders Itee Soni and Heather Kaye have a combined 25+ years of apparel design and manufacturing experience, and founded Loop with print design and sustainability at the core of their brand DNA. Transforming the swimwear industry by using exclusively Repreve® recycled PET fabric has marked the first stop on Loop's trajectory to become the premiere global resource for sustainably produced lifestyle products. The Loop Swim design and operations team are based in Shanghai, China. Coveted long-term resort and hotel partnerships include Six Senses, Ritz-Carlton, Mandarin Oriental, Park Hyatt and an attractive portfolio of eco-friendly, luxury boutiques mainly in Asia and the Middle East.