LoveTheElephant.Com

A stripped-back collective of industry talent, veteran and breaking. Committed to first-principles brand work. We offer these interventions: 1. Brand Encoding We believe that the foundation predicts the future. From a clear brand purpose, we use our BrandGenome framework to encode for consistency and flexibility across markets, objectives and time. 2. ModelCitizen Model Citizens are an on-demand panel for quick cultural, product and message testing. Bespoke recruitment using a proprietary tool for worldview diversity. 3. Brand WorldBuild A hero concept and visual playbook, for imagination and discipline. 4. CitizenLuxe We offer all of our tools encoded for luxury brands, legacy and break-out as a particular area of expertise. 5. FlightMode Full-service transcreation work including in-market research and testing. 6. TinyCMO A desk-service to CMO’s who want access to CSO level talent, for compelling leadership decks, soundboarding and presentation-readiness. As a gap between your brand strategy and your internal stakeholders, we back you in backing yourself and the work. We know first-hand, that the further you go in your career, the harder it is to access safe and private spaces for growth and practise. We hope to offer those. Our Citizen Charter: We are for profit. And we share it. Opt-in is everything, no one is obliged to work on something they don’t want to work on – which means we don't accept every brief. We are a network based on expanding circles of trust. Referrals, trials and ultimately Citizenship. Incognito Mode: A way for talent to remain anonymous except for their qualifying criteria to work on a job. We avoid profiling talent along demographic or seniority lines, so far less casting, far more originality. This tool can be used as a wildcard option for clients looking for a different way in. Ultimately, we ensure the quality of every piece of work with founder investment.