Magellan Data

Magellan Data (formerly Sorrek) transforms CRMs from passive systems of record into intelligent engines of growth. Our proprietary technology uses domain analysis and AI to solve critical data quality challenges that undermine sales efforts and business decisions. Our solutions include: enhanced duplicate identification beyond simple name/URL matching, related entity mapping of parent-subsidiary relationships, defunct company detection, and future duplicate prevention through proactive updates of name and website. With over 20% of CRM data containing quality issues and 27% of revenue lost due to inaccurate data, Magellan Data helps companies unlock the full potential of their CRM investment. Our Web App and API solutions enable automated data cleaning and maintenance, driving strategic decision-making across sales, marketing, and customer success teams. Visit www.magellandata.io to learn how we can help transform your CRM data into a strategic asset.