MASECCS

Management And Strategic Executive (MASE) Coaching and Consulting Services was founded in Sonoma County, California in 2023 after founder Dr. Anita Maldonado worked as Chief Executive Officer and in C-Suite level positions at several non-profit organizations for 25 years and realized that more representation was needed in the Executive, C-Suite, and board of director level positions. Having experienced and managed many executives, senior staff, and other organizational transitions in institutions both large and small, Anita experienced the many barriers that women of color leaders face in the non-profit world such as racial and gender bias, salary inequity, intense scrutiny, and hyper invisibility despite having the highest level of education. Anita decided to create MASECCS to guide, mentor and coach future leaders so they can successfully navigate the barriers early in their careers.