MSD - Master Stratégie Digitale

Become a strategist in digital innovation! Looking for a complete training to drive digital strategies? The Master "Stratégie Digitale" (Digital Strategy) is for you! Skills in information systems management, digital project management and creation of e-commerce strategies and web referencing. The specificity of the MSD is to provide students with the mastery of multidisciplinary thinking (management, economics, ergonomics and web techniques) to analyze and guide the logic digital transformation in private or public organizations. As future managers, students will be trained in the management of three dimensions of digital strategies: - Dematerialization strategy of an organization's internal processes; - Digitalization strategy of the customer relationship; - Innovation strategy and new digital business models. To get there, they will .... - Acquire high level scientific knowledge and develop their critical thinking skills; - Learn to master the different dimensions of digital strategies by participating in courses taught by professionals in the field and specialized teachers-researchers; - Work in teams on innovation projects.