Mcobeauty

Mcobeauty company information, Employees & Contact Information

Explore related pages

Related company profiles:

MCoBeauty is Australia’s leading luxe-for-less, cruelty-free and vegan beauty brand. Our whole #BSFreeBeauty brand ethos is inspired by you! We create innovative beauty solutions and trend-focused products, with our entire range priced under $30. We are here to serve everyday women who want amazing, results-driven products that are affordable, yet still deliver on quality. Our goal is to make our customers feel excited about their next beauty purchase, because our products have been tailored to reflect exactly what women really want in their makeup bags: believable, achievable beauty. The brand is focused on current trends and continues to evolve with a finger-on-the-pulse strategy, collaborating with some of Australia’s most popular women as our much-loved MCoBeauty ambassadors. We count social media stars Jules Sebastian, Leigh Campbell and the epic Celeste Barber as the fabulous brand faces we are lucky enough to work with everyday. MCoBeauty was founded by our CEO Shelley Sullivan in 2016, 14 years after Shelley created her first wildly successful beauty brand, ModelCo. Five years later, we are proud to embody our #BSFreeBeauty motto and we walk the walk every single day. We are proudly female-founded, female-run and female-owned. MCoBeauty is a PETA-certified cosmetics company. We do not test on animals.

Company Details

Employees
78
Founded
-
Address
Rosebery
Industry
Retail
NAICS
Retail Trade
Motor Vehicle and Parts Dealers
Sporting Goods, Hobby, Musical Instrument, and Book Stores
General Merchandise Stores
Miscellaneous Store Retailers
Nonstore Retailers
Professional and Commercial Equipment and Supplies Merchant Wholesalers
Miscellaneous Durable Goods Merchant Wholesalers
Miscellaneous Nondurable Goods Merchant Wholesalers
Other Motor Vehicle Dealers
Automotive Parts, Accessories, and Tire Stores
Sporting Goods, Hobby, and Musical Instrument Stores
Department Stores
General Merchandise Stores, including Warehouse Clubs and Supercenters
Other Miscellaneous Store Retailers
Vending Machine Operators
Direct Selling Establishments
Recreational Vehicle Dealers
Motorcycle, Boat, and Other Motor Vehicle Dealers
Automotive Parts and Accessories Stores
Tire Dealers
Sporting Goods Stores
Hobby, Toy, and Game Stores
Sewing, Needlework, and Piece Goods Stores
Pet and Pet Supplies Stores
Art Dealers
Manufactured (Mobile) Home Dealers
All Other Miscellaneous Store Retailers
Fuel Dealers
Other Direct Selling Establishments
Boat Dealers
Motorcycle, ATV, and All Other Motor Vehicle Dealers
Musical Instrument and Supplies Stores
Warehouse Clubs and Supercenters
All Other General Merchandise Stores
Tobacco Stores
All Other Miscellaneous Store Retailers (except Tobacco Stores)
HQ
Rosebery
Looking for a particular Mcobeauty employee's phone or email?

Mcobeauty Questions

News

Product recall of popular sunscreen sold at Woolworths over 'low SPF levels' as brand list grows - Yahoo Lifestyle Australia

Product recall of popular sunscreen sold at Woolworths over 'low SPF levels' as brand list grows Yahoo Lifestyle Australia

Multiple sunscreens recall - Lower than claimed SPF levels - Therapeutic Goods Administration (TGA)

Multiple sunscreens recall - Lower than claimed SPF levels Therapeutic Goods Administration (TGA)

Editor’s Pick: MCo Beauty’s Super Glow Bronzing Drops - Daily Front Row

Editor’s Pick: MCo Beauty’s Super Glow Bronzing Drops Daily Front Row

Australia's Fastest Growing Beauty Brand, MCoBeauty, Expands to the US Market in Kroger Stores - PR Newswire

Australia's Fastest Growing Beauty Brand, MCoBeauty, Expands to the US Market in Kroger Stores PR Newswire

Australian Beauty Brand MCoBeauty Lands in the US - Happi | Household And Personal Products Industry

Australian Beauty Brand MCoBeauty Lands in the US Happi | Household And Personal Products Industry

Australian beauty brand, MCoBeauty, expands to the US Market in Kroger stores - Premium Beauty News

Australian beauty brand, MCoBeauty, expands to the US Market in Kroger stores Premium Beauty News

MCoBeauty CMO Meridith Rojas: ‘Dupes democratize beauty’ - glossy.co

MCoBeauty CMO Meridith Rojas: ‘Dupes democratize beauty’ glossy.co

Glow Recipe Targets MCoBeauty Over Dupe Product in New Case - The Fashion Law

Glow Recipe Targets MCoBeauty Over Dupe Product in New Case The Fashion Law

EXCLUSIVE: Celeste Barber Signs as Face of Australia’s MCoBeauty - WWD

EXCLUSIVE: Celeste Barber Signs as Face of Australia’s MCoBeauty WWD

MCoBeauty launches in the US market with Kroger partnership - Retail Beauty

MCoBeauty launches in the US market with Kroger partnership Retail Beauty

How MCoBeauty turned the Timothée Chalamet look-alike contest into a marketing win - Ad Age

How MCoBeauty turned the Timothée Chalamet look-alike contest into a marketing win Ad Age

MCoBeauty enters the US market with Kroger partnership - Inside FMCG

MCoBeauty enters the US market with Kroger partnership Inside FMCG

Celeste Barber beauty push generates $6m in sales for MCoBeauty - AFR

Celeste Barber beauty push generates $6m in sales for MCoBeauty AFR

Is Waterproof Mascara Bad For Your Lashes? - Women's Health Australia

Is Waterproof Mascara Bad For Your Lashes? Women's Health Australia

MCoBeauty Launches in the UK with Superdrug, Expands European Footprint - Global Cosmetics News

MCoBeauty Launches in the UK with Superdrug, Expands European Footprint Global Cosmetics News

'I'm a beauty writer. Here are 5 TikTok makeup hacks you need to try right now.’ - Mamamia

'I'm a beauty writer. Here are 5 TikTok makeup hacks you need to try right now.’ Mamamia

Sol de Janeiro’s “Dupes” Lawsuit Faces Pushback from MCoBeauty - The Fashion Law

Sol de Janeiro’s “Dupes” Lawsuit Faces Pushback from MCoBeauty The Fashion Law

Major product recall expands as TGA finds more sunscreens with 'low SPF levels' - Yahoo Lifestyle Australia

Major product recall expands as TGA finds more sunscreens with 'low SPF levels' Yahoo Lifestyle Australia

DBG Group Acquires Full Ownership of MCoBeauty - WWD

DBG Group Acquires Full Ownership of MCoBeauty WWD

We Tried 20 Of MCoBeauty’s New Products To Find Out Which Dupes Are Better Than The Original - Pedestrian TV

We Tried 20 Of MCoBeauty’s New Products To Find Out Which Dupes Are Better Than The Original Pedestrian TV

Financial teardown: How MCoBeauty built a $1 billion empire from makeup dupes - SmartCompany

Financial teardown: How MCoBeauty built a $1 billion empire from makeup dupes SmartCompany

‘I’ve outsold the best’: Shelley Sullivan cashes out of MCoBeauty at $1 billion valuation - Forbes Australia

‘I’ve outsold the best’: Shelley Sullivan cashes out of MCoBeauty at $1 billion valuation Forbes Australia

Best MCoBeauty Dupes That Save You Big - Woman's World

Best MCoBeauty Dupes That Save You Big Woman's World

Not sponsored, just good: Beauty products we tried and loved in April - bodyandsoul.com.au

Not sponsored, just good: Beauty products we tried and loved in April bodyandsoul.com.au

'I tried the *identical* dupe for Charlotte Tilbury's Flawless Filter. Here are my honest thoughts.' - Mamamia

'I tried the *identical* dupe for Charlotte Tilbury's Flawless Filter. Here are my honest thoughts.' Mamamia

MCoBeauty launches luxe-for-less natural skincare range - Retail Beauty

MCoBeauty launches luxe-for-less natural skincare range Retail Beauty

How the 'Secret Lives of Mormon Wives' Season 2 Stars Prepare to See Themselves Onscreen - inkl

How the 'Secret Lives of Mormon Wives' Season 2 Stars Prepare to See Themselves Onscreen inkl

$10 copy that’s better than $50 original - News.com.au

$10 copy that’s better than $50 original News.com.au

Celeste Barber stuns with Woolworths transformation: 'Holy s**t' - Yahoo Lifestyle Australia

Celeste Barber stuns with Woolworths transformation: 'Holy s**t' Yahoo Lifestyle Australia

Popular beauty product sold in Woolworths, Chemist Warehouse, recalled over battery fears - 9News

Popular beauty product sold in Woolworths, Chemist Warehouse, recalled over battery fears 9News

‘Obsessed’: $34 Big W item flying off shelves - News.com.au

‘Obsessed’: $34 Big W item flying off shelves News.com.au

'I've found a $24 dupe for the $82 Westman Atelier Baby Face blush.' - Mamamia

'I've found a $24 dupe for the $82 Westman Atelier Baby Face blush.' Mamamia

Insanely satisfying $25 Woolies ‘dupe’ - News.com.au

Insanely satisfying $25 Woolies ‘dupe’ News.com.au

MCoBeauty Has Quietly Re-Stocked Its Sold-Out Advent Calendar At A Different Retailer - Pedestrian TV

MCoBeauty Has Quietly Re-Stocked Its Sold-Out Advent Calendar At A Different Retailer Pedestrian TV

MCoBeauty follows a rigorous process when it dupes cosmetics. Here's what it looks like - RNZ

MCoBeauty follows a rigorous process when it dupes cosmetics. Here's what it looks like RNZ

Celeste causes chaos over $24 Woolies dupe - News.com.au

Celeste causes chaos over $24 Woolies dupe News.com.au

Billion-dollar buyout: Dennis Bastas takes full control of MCoBeauty - Retail Beauty

Billion-dollar buyout: Dennis Bastas takes full control of MCoBeauty Retail Beauty

Model with two different skin tones shares the $28 MCoBeauty foundation she swears by - Daily Mail

Model with two different skin tones shares the $28 MCoBeauty foundation she swears by Daily Mail

Why you should kiss goodbye to your matte lipsticks - The Advertiser

Why you should kiss goodbye to your matte lipsticks The Advertiser

'Miracle' $14 lip gloss from Woolworths sells out after viral TikTok rave review - Daily Mail

'Miracle' $14 lip gloss from Woolworths sells out after viral TikTok rave review Daily Mail

'MCoBeauty's dupes are going viral. Here's our very honest review.' - Mamamia

'MCoBeauty's dupes are going viral. Here's our very honest review.' Mamamia

Ocean Road’s Beauty Essentials: Must-Have Beauty Products for Summer! - Ocean Road Magazine

Ocean Road’s Beauty Essentials: Must-Have Beauty Products for Summer! Ocean Road Magazine

Save 50% on Everything This Week With Mcobeauty’s Mega Sale - Broadsheet

Save 50% on Everything This Week With Mcobeauty’s Mega Sale Broadsheet

MCoBeauty releases near-identical Sol de Janeiro body creams for a third of the price of Mecca favourite - 7NEWS

MCoBeauty releases near-identical Sol de Janeiro body creams for a third of the price of Mecca favourite 7NEWS

Heads up. This $3.50 supermarket lip and cheek tint is a time-saving bargain. - Mamamia

Heads up. This $3.50 supermarket lip and cheek tint is a time-saving bargain. Mamamia

"It felt like a boujee salon product": 15 women tested MCoBeauty's natural skincare range. - Mamamia

"It felt like a boujee salon product": 15 women tested MCoBeauty's natural skincare range. Mamamia

Kmart has released a range of Sol de Janeiro dupes for $8 - bodyandsoul.com.au

Kmart has released a range of Sol de Janeiro dupes for $8 bodyandsoul.com.au

Sophie Monk launches new lip gloss brand ahead of Love Island Australia - Daily Mail

Sophie Monk launches new lip gloss brand ahead of Love Island Australia Daily Mail

‘Weird sex toy’ taking over Instagram - News.com.au

‘Weird sex toy’ taking over Instagram News.com.au

Sportsgirl’s incredible $15 product - News.com.au

Sportsgirl’s incredible $15 product News.com.au

MCoBeauty sold with huge payday for founder - The Australian

MCoBeauty sold with huge payday for founder The Australian

Call for supermarket giants to end 'make-up discrimination' - 9News

Call for supermarket giants to end 'make-up discrimination' 9News

Top Mcobeauty Employees

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant