Mobile Payment Survey

Mobile Payment Survey company information, Employees & Contact Information

MPS 2017 H1 MERCHANT SURVEY The Mobile Payment Survey, conducted by Kapronasia and sponsored by CANCAN, measures the commercial impact of mobile payments. This phenomenon is being pioneered by Chinese and Asian consumers and technology providers, but the impact is being felt around the world by global retailers. We believe that in the coming months and years these payment technologies will be copied by Western players, which will fundamentally change consumer marketing and omni-channel commerce—regardless of whether the customers are Asian or in Asia. Accordingly, MPS focuses on new forms of payment rather than legacy schemes. Kapronasia is interviewing thousands of relevant consumers on a rolling basis, as well as surveying and interviewing merchants globally. In future editions, MPS will include more merchants, and an increasingly diverse mix of consumers as mobile payments take root globally
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