mobYclips International

mobYclips© is the first mobile application that enables narrow-casting of video clips on mobile phone devices of specific target groups. These messages are short, yet very powerful video clips with an average length of 45 – 60 seconds, which can be embedded in interactive advertisement banners, links to websites, video-on-demand or streaming video, etc. On a global scale more than half of the world population has a mobile phone with a subscription and out of those, one in eight carry even two phones. Mobile phones are in active use and are carried by us everywhere we go. Nine out of ten people carry the phone with them every moment of the day, keeping it within an arm's length, 24 hours a day - yes, taking it to the bathroom and yes, taking the phone to bed (or bedside table).