MODANDA

MODANDA is a fashion e-commerce startup that provides valuable analytics to fashion brands, including cross-brand preferences, discount flexibility, and competitor purchase intention. The app is a multi-brand wishlist that contains the user's favorite products. She can scan the tags of her selected items in the fitting room, or add them online. When the user decides to buy an item, MODANDA directs her to the online store of the given brand. This multi-brand app offers a new marketing channel to fashion brands with outstanding relevance.